Viscom Italia

Your visual community

Viscom is not just a showcase for the latest in visual communication, but a true meeting point that brings together technology, creativity and networking.

Attending Viscom means immersing yourself in a stimulating environment full of opportunities, where every exhibitor and every talk helps shape the future of the industry.

In a single space, you can meet the key market players and discover cutting-edge materials, technologies and applications: from signage to screen printing, from digital textile printing to interior decoration, including engraving, signs, and much more.

The exhibition spaces are designed for professionals seeking business opportunities in graphics and advertising, furniture and design, fashion and textiles, retail and manufacturing.

Take part in workshops and events to see the latest personalization techniques up close, explore new creative solutions and turn market trends into concrete and profitable projects.


Why visit Viscom Italia?

A successfull network 

At Viscom Italia, you become part of a vibrant, skilled community that is always ready to take on new industry challenges.

A top tier location

Milan, capital of visual communication, a place to be for industry and business and a creative hub for open and shared innovation.

Proven expertise

For over 30 years, Viscom has been making its know-how available to consolidate the event as a point of reference for the sector and a meeting place for the market.

Optimize your time

A unique opportunity to connect with suppliers and clients, discover new products, and stay up to date. Three intense days to boost your business.


Prescriptions, prohibitions and measures to protect the safety of people in the exhibition centre

  • Access to the Exhibition is restricted to professional operators.
  • Access to the Exhibition is permitted only to visitors in possession of a regular entrance pass, which is personal, non-transferable and bears the name, surname and company of the visitor as well as the QR code required for access to the entrance gates.
  • Admission is not permitted to minors under the age of 10.
  • Minors between the ages of 11 and 17 may only enter if accompanied by an adult, who is fully and solely responsible for all events and/or facts, including prejudicial ones, that may occur inside the Exhibition halls during the course of the Exhibition, including those due to actions and/or behaviour on the part of the minor himself.

The participant is required to act in accordance with the laws on public order and safety. During the Event, the participant is expressly forbidden to:

  • Carry out any form of marketing/sale of products and/or services;
  • Implement any form of distribution and/or dissemination of promotional and advertising materials as well as any form of leafleting;
  • Bring in animals, with the exclusion of dogs for the visually impaired;
  • Smoke inside the halls and enclosed premises;
  • Ride bicycles, scooters and similar means of transport inside the exhibition grounds;
  • Bring in firearms, drugs, inflammable material and any other instrument that could harm the physical safety of others present at the Exhibition and/or disturb the smooth running of the Exhibition;
  • Enter and pass through the areas where the Exhibition is held with any clothing or other means likely to conceal their identity, as provided for by Article 5 of Law no. 152 of 22 May 1975, replaced by Article 2 of Law no. 533 of 8 August 1977.

Each participant is also required to:

  • Always keep their personal belongings with them and not leave them unattended. RX Italy accepts no responsibility for the loss, theft or damage of personal items belonging to the participant;
  • Monitor their health and avoid participating in the Event if symptoms of any kind occur;
  • Not enter delimited or enclosed areas or any other area to which access is, for any reason, forbidden to unauthorised personnel, including by means of physical barriers or special signs.

Fiera Milano Congressi S.p.A. adopts the measures deemed appropriate for the protection of the safety of people present in the Exhibition Centre. These measures may include:

  • Presence of surveillance and security personnel at the doors, inside the halls and in the outdoor areas;
  • Security checks, that may also be carried out with the aid of fixed or portable technical equipment and instruments, on people, luggage and personal effects, and on means of transport and work, both upon entering the exhibition centre and inside the fairgrounds and, where necessary, upon exiting the same;
  • Verification of badges/entry tickets;
  • Video surveillance system consisting of cameras inside the halls and in the outdoor areas. 

REGULATION FOR THE REGISTRATION OF HIGH SCHOOLS

Details about the participation to the event for high schools will be available when registration opens.

Add Viscom Italia to your Calendar

Where we are

Allianz MiCo Milano Convention Center
Piazzale Carlo Magno, 1
20149 Milano (MI)

Opening time
Tuesday 27 October 2026 -  10.00 - 18.00
Wednesday 28 October 2026  - 10.00 - 18.00

How to get at the show


Allianz MiCo Milano can be reached with Metro Line 1 (MM1 - red) at stop "Lotto" or with Metro Line 5 (MM5 - liliac) at stop "Portello".

For information, timetables and travel tickets: https://www.atm.it/en/

From Stazione Centrale (Central Station)

  • Take the Yellow Line M3 (Comasina direction) to Zara and then change to Lilac Line M5 (San Siro Stadio direction) to Portello stop which is 50 meters from Allianz MiCo main entrances
  • Take the Green Line M2 (Abbiategrasso direction) and get off at Garibaldi and from there take the Lilac Line M5 (San Siro Stadio direction) to Portello stop

From Cadorna Train Station

  • Take the green line M2 (Cologno Nord/Gessate direction) to Garibaldi and then change it to Lilac Line M5 (San Siro Stadio direction) to Portello stop which is 50 meters from the Convention Centre
  • Take the Red Line M1 (Rho Fieramilano direction) to Lotto stop which is 800 meters from the Convention Centre

You can book a taxi by calling one of the following telephone numbers:
+39 02 8585, +39 02 6969, +39 02 4040, +39 02 4000, +39 02 5353

LINATE airport

  • Blue metro M4 (San Cristoforo direction) to San Babila, where people can take the Red Line M1 (Rho Fieramilano direction) to Lotto stop which is 800 m from the Convention Centre
  • Blue metro M4 (San Cristoforo Direction) to S.Ambrogio, where people can take the Green Line M2 (Cologno Nord/Gessate Direction) to Garibaldi and then change to the Lilac Line M5 (San Siro Stadio direction) to Portello stop which is 50 meters from the Convention Centre

MALPENSA Airport

  • The “MALPENSA EXPRESS” train service will take you directly from the airport to the centre of Milan in 30 minutes, arriving at the Cadorna station where you can take the Red Line M1 (Rho Fieramilano direction) to Lotto stop which is 800 m from the Convention Centre
  • From Cadorna Station, take the green line M2 (Cologno Nord/Gessate direction) to Garibaldi and then change it to Lilac Line M5 (San Siro Stadio direction) to Portello stop which is 50 meters from the Convention Centre

ORIO AL SERIO Airport

  • Several private bus operators cover the route from the airport to Milan Central Station and then take the Yellow Line M3 (Comasina direction) to Zara and then change to Lilac Line M5 (San Siro Stadio direction) to Portello stop which is 50 meters from Allianz MiCo main entrances
  • Several private bus operators cover the route from the airport to Milan Central Station and then take the Green Line M2 (Abbiategrasso direction) and get off at Garibaldi and from there take the Lilac Line M5 (San Siro Stadio direction) to Portello stop