The show

Creating new connections and opportunities to expand your network of contacts, boosting your productivity, and engaging consumers in a two-way dialogue to broaden your business horizons.

Viscom Italia is here to best meet all your needs, actively listen to your wants, to realise your communication projects and add significant value to your business through a unique mix of creativity, innovation and cutting-edge technology.

Viscom Italia allows you to share your success story with the key players in the market, and present your innovative creative solutions to our entire visual community made up of highly qualified professionals operating in a range of sectors: from visual communications to interior decoration, from design to fashion, from the retail to the entire manufacturing sectors.

We will organise your participation in the exhibition; we will put our expertise and know-how at your disposal, providing hyper-personalised marketing opportunities, a global network of contacts as well as communications services that will allow you to stay on track in international markets all year round.

This year Viscom Italia will be live from 30th September to 2nd October 2021, at Fieramilano Halls 8/12, along the digital eventthat will run until 5th October.
The online format will mirror the in person appointment, thanks to an interactive platform, creating a truly new integrated gathering model. The digital version will provide added value, helping build better connectivity and allow both exhibitors and visitors to enjoy the business experience to its fullest.

The exhibition sectors

Large Format Digital Printing

Sign and Sign Making

Screen Printing and Embroidery

Engraving and Laser Engraving

Visual Merchandising

Event Services

Digital Communication

Labelling and Packaging

A clear and rational layout, suggested routes and a comprehensive selection of initiatives will give further character to the visual communication universe.

Fieramilano Exhibition Center is a prestigious trade exhibition facility located only 30 minutes from the Milan city centre; it stands among the most important of this kind in the world, in terms of size, operation and comfort. It features state-of-the-art services and infrastructure, it is connected to the city directly by the underground system and the adjacent motorway leads straight to Malpensa international airport.

Reed Exhibitions: share the experience!

Reed Exhibitions, part of RELX Group, is the world’s leading events organiser, with over 400 events in 22 countries in the Americas, Europe, the Middle East, the Far East and South - East Asia.

In 2019 Reed brought together over 7 million professional participants from around the world. Reed organises a wide range of events serving 43 industrial sectors. Working closely with professional bodies, trade associations and government departments Reed ensures that every event is targeted and relevant to industry needs. As a result, many Reed events are market leaders in their field.