A programme of events that offers an exclusive opportunity for becoming aware of the latest trends, attending a refresher course, as well as keeping up with market updates. A hotbed of ideas for those practitioners who are always on the hunt for unexplored languages to customise and develop winning projects.
Visual communication at the heart of exciting events
A true creative hub dedicated to all exhibitors who will be showcasing their capabilities and lounching their very best products and innovative solutions as well as creative materials and will infuse you with the knowledge of current and future market conditions contaminated with trends and novelties.
Live technologies, materials and solutions that tell the different phases of creation and production of objects and finished products for the furniture, design, textile, brand industry and retail markets.
An ideal training environment for all communication professionals to tell the evolution of modern scenarios, upcoming trends in the visual communication market.
Creative leaders, trendsetters, innovators, managers from diverse disciplines will tread the stage telling stories about their business, and sharing with an attentive audience their secrets of success and working methods that have helped them to improve their performance and achieve their personal best in the media and communications industries.
The speakers of Viscom Talks 2019
DIVA - Display Italia Viscom Award, is the international industrial design competition dedicated to the world of P.O.S., exhibition furniture and shop fitting - organized in collaboration with Display Italia - that showcases the best store display solutions for P.O.P., made by manufacturers of materials and displays, design studios, creative agencies and client companies of the brand industry.
A jury, made up of trade marketing experts and retail managers, will compare the participants and award the emerging specialists in each of the following categories:
- Durable display solutions
- Non durable display solutions
- Digital signage devices
- Retail design
- Shop fitting
- Shelf design
- Soft signage
- New projects
Under the patronage of COMIECO (National Consortium for the Recovery and Recycling of cellulosic-based packaging) the jury will also award two special exhibit solutions standing out for sustainable design and environmental impact.
During the three days of the show, the works in competition will be displayed in the special event area to over 20,000 visual communication professionals and marketing managers in the world of brand and retail industry.
The winners of DIVA - Display Italia Viscom Award 2019
The strenght of raw materials
Elementaria is the exhibition that brings together the more creative high-level design prototype display solutions for the brand industry. This year, the sixth edition of the event will have a special focus on fashion retail.
Internationally renowned artists, talented designers, and raw material manufacturers will come together to create unique display projects forging trends that will shape tomorrow’s retail industry and leading brands in the sector.
Viscom Italia 2020 will also house a dedicated gallery space to promote raw materials.