Multimedia Interaction
Digital Communication has become a thriving reality in Italy after the first edition of Digital Signage by Viscom in 2009. Our visitors, opinion and decisor makers from many industries, looking for alternative communication means tested in the dedicated exhibition area the most advanced solutions and learned during seminar sessions and workshops how innovative applications can extend their business using a more direct marketing approach.
The exhibition area, designed specifically with an innovative layout, is the ideal stage to show products, technology solutions and most advanced applications as well as present new ideas for a more direct approach with the client.
The seminar area Digital Signage Forum2011, where companies may be the key players to offer to professionals in the field of digital communication successful case histories, present new market trends and marketing strategies that will influence the business in the future.
Exhibition profile
• Interactive displays, touch screens, projectors
• Advanced hologram/ 3D technologies
• Hardware–Players, networking, storage, mounting
• Software–Network and channel-management scheduling, content production and advertising sales support - Self-service – Kiosks
• Technology solutions – Systems integrators
• Content professionals – Producers, stock, libraries, post-production
• Installation – Maintenance
• RFD
Visitor profile
bars, restaurants, fast food, cinemas, theatres,museums, zoos.
• Advertising and marketing professionals:media planners, media buyers, researchers, media sales agencies
• Media owners and outdoor-advertising owners in store media managers, travel agencies, tour operators
• Shop and Stand fitters, designers,architects, window dressers
• Public authorities:transportation, education,healthcare
• Technology suppliers and integrators. Screens, networks, devices, mobile phone integration, content editing and production
